What event technology and activations cover
An activation is only as good as the experience people actually have with it. We bring the interactive technology, the automation behind the scenes and the game mechanics that get people taking part.
Some of it is unattended and runs itself, some of it is hands-on and built for crowds, and all of it is planned around what you want the audience to do and feel.
Most activations pull in more than one of these. A pop-up might run a gamified competition on a touchscreen while sensors trigger the content around it. We plan the mix that fits your campaign and your space, then build and run it as one piece of work.
Built, branded and run as one delivery.
We start with what the activation needs to achieve: the audience, the space, the action you want people to take. From there we plan the technology around it, the touchpoints, the content, the data capture and the mechanics that make it interactive.
The physical build comes through Premier's workshops, the creative and content through Premier's studio, and registration and delegate technology through Premier's tech team, all managed by us as one delivery. You deal with one team from concept to get-out, not a chain of separate suppliers.
Because it all runs through one team, the technology, the build and the content stay in step from the first sketch to the final pack-down. There is no handover between suppliers to manage and no gaps where things get lost. You get a single point of contact and an activation that holds together from the moment someone walks up to it.


Interactive.
Technology people walk up to and use
Touchscreens and interactive kiosks
Immersive and projection-led installations
AR and VR experiences
Photo and video moments built to be shared
Social and user-generated content walls

Automation.
Technology that runs itself
Sensor and motion-triggered installations
Automated content and screen triggering
Connected and unattended experiences
Self-service and on-demand touchpoints
Data and analytics capture

Gamification.
Technology that gets people competing
Interactive competitions and challenges
Leaderboards and live scoring
Prize draws and reward mechanics
Spin-to-win, quizzes and trivia
Branded games built around your campaign
Frequently Asked Questions:
Brand activations, retail and shopping-centre activations, exhibition and trade-show stands, roadshows and experiential campaigns. We bring the technology that makes them interactive, whatever the setting.
Yes, through Premier's workshops. The build, the branding and the interactive technology are all managed by us as one delivery, so you deal with a single team rather than coordinating separate suppliers.
Interactive is technology people use directly, like touchscreens and immersive installs. Automation runs in the background, like sensor-triggered content and data capture. Gamification adds competition and reward, like leaderboards and prize mechanics. Most activations use a mix of all three.
Yes. We build capture into the experience itself, whether that's a sign-up to play, a share to unlock, or registration and delegate technology through Premier's tech team. You get the engagement and the follow-up data from the same activation.
Yes. Every touchpoint, game and screen is built around your brand and your campaign, with the creative and content produced through Premier's studio. It looks like your campaign, not a generic template.
What We Do.
From conferences and awards ceremonies to product launches, exhibitions and live broadcasts, our AV production covers every kind of event. Explore the formats we deliver below, or tell us what you're planning and we'll guide you
Tell us about your event.
Fill in the form and we'll come back to you quickly, not with a generic auto-reply, but with something useful.
Prefer a call? Book a 20-minute discovery call at a time that suits you.
Rather email? info@premier-ltd.com. Or just ring us: 0116 202 9953.
Once we hear from you, we'll set up a quick call to understand your brief properly, no lengthy questionnaires, no sales pitch.
We typically respond within two hours on working days.
EXPERIENCED. DEPENDABLE. HANDS-ON. UNFLAPPABLE
The people behind the production.
These are our people - the production managers, technicians, show-callers and crew who plan your event and run the room on the night. The same team from first site visit to final cue.
FOLLOW ALONG.
A look at what we're making and how we're making it, behind-the-scenes cuts from load-ins, rig checks and show days, plus the new kit going through the warehouse and projects going up across the country. Straight from our Instagram, live on the page.
What We've Been Up To.
A look at the events we've delivered, the brief, the build, and how it ran on the night. Worth a read.








































